Apr 21, 2021
Stephanie Staal talks with Susan McPherson about her new book!
SUSAN MCPHERSON is a serial connector, seasoned communicator,
and founder and CEO of McPherson Strategies, a communications
consultancy focused on the intersection of brands and social
impact. She is the author of The Lost Art of Connecting: The
Gather, Ask, Do Method for Building Meaningful Relationships.
Susan has 25+ years of experience in marketing, public relations,
and sustainability communications, speaking regularly at industry
conferences, and contributing to the Harvard Business Review, Fast
Company, and Forbes. She has appeared on NPR, CNN, USA Today, The
New Yorker, New York Magazine and the Los Angeles Times. Susan is a
Vital Voices global corporate ambassador and has received numerous
accolades for her voice on social media platforms from Fortune
Magazine, Fast Company and Elle Magazine. She resides in
Brooklyn.